9 sales & marketing platforms to supercharge revenue in 2023 & beyond:
Jan 10, 20231. Sales Engagement Platforms
Stop spending hours on manual outreach and getting low response rates.
Upgrade to a sales engagement platform like:
• Outreach
• Salesloft
• Groove
They automate repetitive tasks, personalize communication and provide actionable insights.
2. Prospect Data Providers
Stop wasting time and money on outdated or inaccurate lead lists.
It's time to try a lead data platform like:
• LeadIQ
• Zoominfo
• Lusha
Unlock up-to-date, verified contact information for your prospects.
Eliminate the hassle of manual research.
3. Job Change Alert Platforms
Sell to old customers at their new companies.
Try platforms like:
• Usergems
• Champify
Get notified when key players at target accounts change jobs.
This a low-cost high-output event trigger to help you build pipeline.
4. Buyer Intent Platforms
Stop blindly reaching out to prospects and hoping for the best.
Try a buyer intent platform like:
• 6sense
• Demandbase.
These tools use advanced analytics to identify which accounts are actively in-market and most likely to purchase from you
5. Customer Success Platforms
Want to improve your net customer retention?
Take a look at:
• Catalyst
• Gainsight
Insights and automation to proactively:
• support and retain your customers
• helping you increase net retention
• maximize lifetime value of your customers
6. Data Routing Platforms
Looking to route your Salesforce data?
Use routing platforms like:
•Leandata
• Terminus
With these you can:
• Control lead flow from one central place
• Review logs for how leads were routed
• Route leads through a flowchart UI
7. Conversational Intelligence Platforms
Want to record & analyze your sales calls?
Invest in platforms like:
• KAIA
• Gong
•Chorus
You can use these platforms for:
• Call coaching
• Get customer feedback for marketing
• Search transcripts for crucial information
8. Revenue Forecasting Platforms
Looking for accuracy in revenue forecasting so you can make better business decisions?
Take a peek at:
• Clari
• Outreach Commit
They use predictive analytics and historical data to provide insights into future revenue performance.
9. Conversational Marketing Platform
Generate leads from your website visitors.
Take a peek at:
• Qualified
• Drift
• Intercom
Most these tools include:
• A chatbot
• A calendaring tool
• An integration with your CRM
9 sales & marketing platforms for 2023:
1. Sales Engagement
2. Prospect Data
3. Job Change Alert
4. Buyer Intent
5. Customer Success
6. Data Routing
7. Conversational Intelligence
8. Revenue Forecasting
9. Conversational Marketing
Don't sleep on these.
